Gut Health CAN BE YUM
Brief: Build brand awareness for Prepopik, a low-volume colonoscopy prep that is efficacious and, believe it or not, tasty!
The result: An unbranded awareness campaign and a clear HCP and DTC campaign that introduced colonoscopy preppers to a clear choice.
DO COLONOSCOPY PREPS MAKE YOU CRINGE?
INTEGRATED hcp & consumer websites
patient tools for an easy experience
