IT’S TIME TO TALK vaginas
Brief: Shed light on a misunderstood (and under-diagnosed) condition that affects 1 in 3 women throughout their lives—bacterial vaginosis (BV).
The result: An AWESOME (and award-winning) multi-channel awareness campaign.
A NEW kind of ‘viral’
Developing the right partnership took the campaign to new heights. We partnered with clinical sexologist Shan Boody, to create the viral buzz women want.
Microsite
Winner of the IAC Award from the Web Marketing Association